Top 3 Tips to Merge SEO and Content Marketing

Content marketing and SEO certainly two different fields when it comes to promotion of business. All these days, people worked on them separately. Not many people knew that they both could be combined in order to make the process easier and more successful. The two will complement each other in a very convenient way. Yes, they can run as two separate campaigns, but you will be gaining more when they are rolled up into one. That is what each digital marketing company Dubai is doing nowadays.

Here are some ways in which you can combine your SEO with your content marketing –
Great content acceptable by Wikipedia –
This cannot be emphasized enough, but you surely need create good content. Your content should be so unique that even Wikipedia should link it. And if Wikipedia links your content, then you have hit the jackpot. This is because Wikipedia can get you the traffic in minutes that you cannot get in many years. Also, the traffic that you get through Wikipedia is relevant. There are some successful companies that have gained traffic of almost 100,000 visitors a month. And, the icing on the cake is that any page with links from Wikipedia will gain more backlinks from other sites too.
Keyword based content –
The use of roper keywords in a proper manner is what makes many businesses get recognized easily than others. If you do not have target keywords and just keep blogging, you will not get any positive results. Find out what keywords are getting you traffic and try to use them efficiently and more. Such topics will not only benefit your visitors, but bring in more traffic too. Try and choose trending topics that will interest the crowd. While keywords are important, you must also keep in mind that you cannot stuff keywords everywhere unnecessarily.
Use FAQs –
Make a list of all the queries that your customers may have regarding your products and services. Answer them in an understandable way and make a FAQ section out of it. This is surely going to come in handy when the customers have any doubts. This may not promise you more traffic, but it will at least convert your search traffic into customers. You can also have a questionnaire that will tell you why the visitors are not converting into customers. You can ask them what else they would like to see on your page, the reason why they did not buy your products and about the concerns they have regarding your product or services. It will give you an idea about what the visitors expect from your business and what you are coming short of.
No matter how good your outdoor advertising Dubai is, make sure that you work together with content marketing and SEO. Although content marketing and SEO are two different things, when smartly combined they can work wonders to the people and their businesses. Instead of working on them separately, it is always wise to combine them and increase search traffic in a fast pace.

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